The “Sustainability Transformation”
March 13th, 2009
[Canmore, AB 03-12-09] Jeffrey Sachs, the Director of the Earth Institute at Columbia University and the author of bestseller books “End of Poverty” and “Common Wealth,” believes that GM/North American auto industry is vital for the future of the planet as we transition from the combustion engine for vehicles to battery/fuel cell. He refers to this transition as the “sustainability transformation.”
We are certainly in the midst of a critical shift in so many sectors - financial, transportation, marketplace, etc. This is a global shake up that allows for radical and creative change… an opportunity to change mindsets and patterns that under normal circumstances would have taken years, and more likely, decades.